Dennis isn’t like everyone else. He doesn’t really see the social codes that you and I do.

Dennis video blog is the most important thing in the world for him. When he meets old friends while recording his weekly vlog an old misunderstanding divides the group and leaves a huge scar in both Dennis and his once best friend Lisa.

Looking at social media and especially youtube – what is content? And how far are people really ready to go to create something that other will click on, like and subscribe to your channel for? With ”dennis_frendis” we wanted to look at the destructive nature of using your own background, conflicts and pain for some quick clicks. It’s as much of a satire of the youtube culture as it’s a drama about a man who can’t understand other people.

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Design must reflect the practical and aesthetic in business but above all… good design must primarily serve people.